Space Marketing: Competing in the new commercial space industry is a guide to the basic principles, strategies, and tactics of marketing. It walks the reader through the unfamiliar marketing fundamentals while using space-related examples along with case studies to demonstrate how to apply the concepts.
Find it on Amazon and Audible as well as select stores.
Space Marketing: Spaceports - Communicating with stakeholders, communities, and key leaders is the culmination of research and interviews with the heads of major spaceports from around the world. It is designed to help areas build a spaceport to bring the space industry to their community while building a sustainable worldwide infrastructure.
It is written to help areas build a spaceport to bring the space industry to their community while building a sustainable worldwide infrastructure.
Space Marketing Podcast is where we explore marketing principles, strategies, and tactics through the lens of space. Join Izzy House as she talks with space industry professionals about their challenges and successes with marketing in the new space economy.
Izzy organizes and hosts the Space for Kentucky Roundtable series of meetings focused on growing the space industry. It is about networking, education, and social support for those that are reaching for the stars.